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Sánchez, Feijóo and Colau all sat down in YouTuber Jordi Wild's home

Three party leaders, one YouTuber's room in Manresa and more than 90 minutes each: what Sánchez, Feijóo and Colau said on The Wild Project.

2 min read
A YouTuber sits in a home studio facing a politician during a long podcast interview, with a single camera recording.
Image: El País

Spain's election campaign just moved into a bedroom in Manresa. YouTuber Jordi Wild, 42, hosted Prime Minister Pedro Sánchez, People's Party (PP) leader Alberto Núñez Feijóo and Ada Colau, the candidate of the left-wing Frente Amplio, at his home. Vox leader Santiago Abascal pulled out at the last minute.

What happened?

The three interviews went online on Wild's channel on Friday at 8:00, 10:00 and 12:00. They were recorded earlier in the week, but released in full, unedited. Each ran past 90 minutes, and Colau's was the longest at 2 hours 14 minutes.

Each averaged more than 70,000 viewers live. By night, each had passed two million views.

The headlines came fast. Colau said: "Trump is not an ally, he's endangering Spain." Feijóo, on his old photo with convicted drug trafficker Marcial Dorado, said he would rather have that picture than "the whole collection" Sánchez has. Sánchez said he would "put my hand in the fire" for former prime minister José Luis Rodríguez Zapatero, who is the subject of a court case.

Sánchez also said he didn't think a National Security Council meeting was needed over Ceuta, since "all mechanisms were activated". He was not asked about the investigations into his wife and brother.

Why is everyone talking about it?

Because of who watches. Wild's podcast is one of the most listened to in Spanish worldwide. He has said his audience is about 80% men and mostly young.

That is exactly the group parties are chasing. A November poll by 40dB. shows that among men aged 18 to 29, the three main right-wing parties lead the left-wing ones by 43.5% to 25.4%.

The format was also unusual. Wild had two fact-checking journalists beside him, who stepped in four times. Before this, only two politicians had appeared on his show: Oriol Junqueras and María Corina Machado.

What's next?

Sánchez asked for a 75% turnout to secure a "progressive majority" and mocked Feijóo over his own interview. The Marcial Dorado photo, which first surfaced in 2013, is clearly still part of the campaign.

Wild's line during one interview sums up the mood: "This is once in a lifetime."

#jordi wild#pedro sanchez#feijoo#ada colau#youtube#spanish elections
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