Samsung says core Galaxy AI features stay free beyond 2025

On 22 January 2025, at the launch of the Galaxy S25 series, Samsung said the core Galaxy AI features would remain free to use. The announcement eased uncertainty that had built up over the previous year.

When Samsung introduced Galaxy AI with the Galaxy S24 in January 2024, it said the features would be free only until the end of 2025. That wording led many users and analysts to expect a paid subscription once the period ended, similar to the paid AI tiers offered by Google and others.

With the S25 launch, Samsung signalled that it was not moving ahead with that plan for its core tools, such as translation, writing assistance and photo editing. The earlier idea of charging was effectively put on hold, though Samsung did not rule out paid extras in future.

The decision mattered because Galaxy AI was the main selling point of Samsung's flagship phones. Keeping it free helped the company compete with Apple's free Apple Intelligence and with Google's AI features on Pixel phones, while leaving open how it might earn money from AI later.