RRR opens in second place at the UK and Ireland box office
S.S. Rajamouli's Telugu-language epic RRR debuted in second place in the UK and Ireland, matching the best opening for an Indian film at the time.
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S.S. Rajamouli's period action epic RRR opened in second place at the UK and Ireland box office on its release in March 2022. The result matched the best debut an Indian film had achieved in those markets up to that point.
The film, made in Telugu and starring N.T. Rama Rao Jr. and Ram Charan, is a fictional story about two revolutionaries fighting British colonial rule in India in the 1920s. It followed Rajamouli's two Baahubali films, which had already built a following among audiences outside India.
The opening mattered because Indian films had rarely competed with Hollywood releases for the top spots in British cinemas. Most had relied largely on South Asian diaspora audiences and small screen counts. RRR's showing suggested that a regional-language Indian film could draw wider crowds and compete in mainstream charts.
The film went on to earn strong word of mouth internationally and later won an Academy Award for Best Original Song for "Naatu Naatu". Its UK performance became a reference point for later Indian releases aiming at top positions in the British market.
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